Philippines vs. India on Outsourcing
India has been strengthening its reputation as the leading country in the worldwide industry of outsourcing, while Philippines is still on the process of establishing its name.
Philippines, however , is gaining reputable remarks in giving quality service as outsource provider. The main reason why many companies, usually from United States, are opting to outsource in the Philippines is its lower cost of labor compared to India. Culture is even the bigger advantage wherein some of the American culture are instilled (due to close Philippine-American ties): speaking English is one among them. Centuries has passed that Philippines was colonized by the Americans, paving the way for the opportunity to learn their primary language which is English. That is why Filipinos can easily adapt to American language: it’s accent and grammar.
Since India has established its name as the leading country in outsourcing, companies in the said country would have the privilege to demand for a higher pay as the consequence. Indians’ salary is 40% higher than Filipinos’. This higher rate salary also leads to let outsourcing business in the country grow even more.
Compared to India, Philippines is more advantageous in the aspect of skills and knowledge of work for better outsourcing services aside from lower cost of pay. The fact that Philippines leads in the literacy rate of 94.6% compared to other Asian countries makes it an unbeatable proof that the country can offer only quality and customer-satisfying IT services.
“Philippines is, no doubt, the future leading country in outsourcing industry worldwide.”
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A follow up note: (July 8, 2008)
Philippines is recently billed as the “World’s Most Preferred Outsourcing Destination” in the survey conducted by the UK companies.
Social Bookmarking to Increase Your Traffic
Social Bookmarking is another excellent tool in promoting your website or blog. They are one of the best marketing tools now. Social Bookmarking increased backlinks and drive traffic to your site. You can have high quality backlinks for free. But it is a promotion that is very time consuming and repetitious.
The idea of social bookmarking is to post links back to your business from the social bookmarking sites. Social Bookmarking is becoming foundation of online business promotion.
Social Bookmarking is a way to store, organize, share and search bookmarks. This enables internet users to add their favorite bookmarks from any computer. These sites measure the popularity of a given website as compared to all other sites.
There are also lots of benefits in using social bookmarking such as sharing your favorites to anyone and by this thing you can save a lot of your time.
Social Bookmarking is also a good tool for SEO. The numerous inbound links will surely increase your link reference. Thus, increasing your link popularity will definitely increase your rank. Better page rank for your business, improves your site’s page rank.
Social Bookmarking is also use in marketing campaign.
It is therefore proven that Social Bookmarking is a great way to increase your traffic to your website.
Blog from Fad to Trend
Over the years blogging grow from fad to trend. Blogs start as a personal website that contains any possible topics. After personal website, it evolves as a memorable family site which contains anything about family events such as birthdays, vacations and reunions. Then it becomes the trend of big companies trying to establish their products and services on the online marketplace. By this evolution we see that blogs move from personal journals into social networking to marketing tools. It becomes a social phenomenon, taking website publishing to a new level and allowing anyone to become an instant publisher.
Blog is an open invitation to the world to someone’s value of opinion. Thus, blog is use as tools for outreach and opinion outlining.
Some companies prohibit blogging even though they know that blogging is one of the used techniques today that may build your site’s popularity. The reasons is- Bloggers are humans, tendencies are sometimes they write for the best goals but then at the end they realize that they just make a mess of something. And bloggers opinion may conflict with company policy or bloggers opinion might conflict management style. Thus, there is no doubt a blog can make or break company’s reputation.
As previously stated blog is one of the techniques use by companies to show their expertise in the product and services they are offering. It generally represents the personality of the purpose of companies’ website. Blog is the easiest way to bring companies name to the Web. Therefore, blog is used for an instant publishing.
How then can we make a good quality blog? Blog is all about content- a good content will generate links from real bloggers, which will give your site more authority in Google’s eyes. Have your focus in writing your content because it will affect your blog in terms of quality, uniqueness and relevance. English language also gives a huge advantage in blogging as it is the standard language use.
“What is written without efforts is in general read without pleasure”- Samuel Johnson
Blog is a very good technique in building ones popularity aside from it is free; it is easy to do if you are just resourceful and creative.
Content Writing… How was it done?
Content is the soul of your site. It is a way of communicating with prospect customers. Word is the only weapon to sell and give your services on the internet. Therefore, content is an excellent way to receive the finest quality for your website. It is way of empowering your company.
People that try to write a topic that they are not interested or passionate about is a problem because they do not know what to write. It involves using a one’s intellect and creative inspirations. The power of writing is a gift. Not all people were born to have this talent.
There are so many aspects to consider in writing a good content just want to emphasize some of it…
* In writing content write in simple and correct language.
* Content on a website should be effective, compelling as well as user friendly.
*Keep track of your ideas to aid your writing process. Make sure you’re keeping track of your ideas and making connections.
*Provide relevant information for people to read on.
*Create your articles in clear and concise form.
*Focus on your customers and not yourself.
In this ways, the reader will not have a hard time trying to understand what you have written.
Giving the impression that you are writing within your field of expertise is a good starting point. Content writing is definitely a good practice to gain exposure in the World Wide Web. It also means that one knows how to keep in touch with millions of audience world wide.
Remember great ideas are not always wrapped inside perfect metaphors or decorated with just the right sparkling vocabulary choices. Focus on the quality of your thoughts first, the rest will come.
BPO Provider
Business Process Outsourcing (BPO) is becoming the new revolution as companies of all sizes are seeking to take advantage of this source of competitive advantage. In business if you want to hit the market target your consumer and give unique service. Firms have to concentrate to its own resources on the set of “core competencies”. And for this outsourcing become a big help to the companies.
Business Process Outsourcing is in the business trend today. Companies connect to a BPO provider to help them. Having to produce something out-house rather doing it in-house and spending so much money. It is impossible or let say impractical for a company to provide everything. This means hiring more people and of course in the connection of it spending so much.
*Example of this Nike, Inc (from one of the studies conducted)…
Nike, Inc. is the largest supplier of athletic shoes in the world. Yet it outsources 100 percent of Its shoe production and manufactures only key technical components of its Nike Air system. Athletic footwear is technology- and fashion-intensive, requiring high flexibility at both the production and marketing levels. Nike creates maximum value by concentrating on preproductlon (research and development) and post-production activities (marketing, distribution, and sales), linked together by perhaps the best marketing information system in the industry.
Using a carefully developed, on-site “expatriate” program to coordinate its foreign-based suppliers, Nike even outsourced the advertising component of its marketing program to Wieden & Kennedy, whose creative efforts drove Nike to the top of the product recognition scale. Nike grew at a compounded 2O percent growth rate and earned a 31 percent ROE for its shareholders through most of the past decade.
Outsourcing by then help companies to leverage their skills and resources. It helps them to provide a unique service to their clients with less expense and more time; saving money without losing its momentum in doing business.
“OUTSOURCING MAINTAINS COMPANY’S FLEXIBILITY”
